Everyone likes something different

10 Jun

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If Stephen Covey (is that his name?) were to write a book about successful selling habits, the first rule to remember would surely be “everyone likes something different.” And by different I mean three distinct concepts. First…change your space around. Customers are more likely to visit you if it appears you have something new. And add new things even when sales seem slow. Second… if you’re in a co-op, don’t knock vendors who don’t share your tastes. A shop that offers many different styles has a wide customer base, and not every customer is going to buy from you. I’ve been on the receiving end of comments like, “Who would buy that?” But I’ve also dished that out as well. It’s good to have a variety of merch, and equally good that you’re able to sell what you enjoy buying while leaving the rest to someone else. Ahh…the beauty of the co-op. Finally…look for unique items. Create something no one else in your store is doing. Take a few measured risks. You’ll be rewarded with good sales. Whenever I bring in something a little out of the box, it sells quickly. So I’m getting pickier about what I buy. Hope these tips help. They’re nothing different, but they are extremely important. Happy junking!

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2 Responses to “Everyone likes something different”

  1. Mindy June 10, 2010 at 5:18 pm #

    Good words of advice. ~Mindy

  2. sue June 15, 2010 at 7:28 am #

    Absolutely! I try to go in at least weekly with new items, and move things around. And, having something out-0f-the-box will always draw people in. Finally, I’m sooooo glad I don’t have to shop for china, teacups, and linens. But I’m glad someone else is buying them!

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